privacy policy
Last Updated: [DATE, e.g., December 4, 2025]
This Privacy Policy explains how Valor Web Agency (valorwebagency.com) collects, uses, and protects the personal data of visitors and clients.
What Personal Data We Collect and Why We Collect It
We collect personal data to fulfill our services (web design, Local SEO consultation) and for site operational purposes. The primary legal basis for collecting and processing data is Legitimate Interest (to grow our business and improve our services) and Contractual Necessity (to provide paid services).
Contact Forms
We use contact forms for consultation requests and general inquiries.
Data Captured: Name, Email Address, Phone Number, Business Name, and specific information regarding your service needs.
Purpose: To schedule consultations, qualify the lead for service fit, respond to inquiries, and provide customer service.
Retention: We retain contact form submissions for a period of up to [6 months to 2 years, specify duration] for customer service, lead qualification, and internal records. We do not use this information for broad marketing purposes unless explicit consent is obtained.
Cookies
Our website uses various cookies to optimize user experience and track marketing efficacy.
| Cookie Type | Data Collected | Purpose | Retention |
| Functional (WordPress Default) | Session token, logged-in status. | Necessary for site functionality and security. | Session / 1 Year |
| Analytics (e.g., Google Analytics) | IP address, unique user ID, browser data, site behavior. | Measure site traffic, content performance, and user source tracking. | Varies (e.g., 26 months) |
| Marketing/Targeting (e.g., Meta Pixel) | User ID, Ad Click ID, pages viewed, form submission status. | Track ad campaign conversion, optimize ad delivery, and build retargeting audiences. | Varies (e.g., 90 days) |
Analytics
We use Google Analytics to analyze website performance.
Data Collected: Anonymous traffic data, location data (derived from IP address), and user behavior on the site.
Opt-Out: Users can opt-out of analytics tracking by disabling cookies in their browser settings or by using the Google Analytics Opt-out Browser Add-on.
Provider Policy: You can review Google’s privacy practices at:
https://policies.google.com/privacy
Who We Share Your Data With
We only share personal data with trusted third-party providers necessary to run our business and fulfill our service contracts.
| Third-Party Provider | Data Shared | Purpose of Sharing | Provider Privacy Policy Link |
| CRM/Sales Platform | Name, Email, Phone, Business Data. | Lead management, sales pipeline tracking, and customer retention. | [Link to CRM’s Privacy Policy] |
| Email Marketing Service | Name, Email Address. | Sending service updates and relevant content (if consent is given). | [Link to Email Provider’s Privacy Policy] |
| Google Analytics | Usage Data, IP Address. | Performance tracking and website optimization. | https://policies.google.com/privacy |
| Meta (Facebook/Instagram) | Tracking Data (via Pixel). | Measuring ad campaign effectiveness and creating retargeting audiences. | https://www.facebook.com/privacy/policy/ |
How Long We Retain Your Data
We retain data only as long as necessary for the purposes outlined in this policy or as required by law.
Contact Form Entries/Leads: Retained for up to [specify duration] for sales and customer service purposes.
Client Contract Data: Retained for [specify duration, often 7-10 years] after service termination to comply with accounting and legal obligations.
Analytics Data: Retained according to the default settings of the platform (e.g., 26 months for Google Analytics).
What Rights You Have Over Your Data
You have the right to exercise control over your personal data. To invoke any of these rights, please contact us at [PRIVACY CONTACT EMAIL].
Right of Access: You can request a copy of the personal data we hold about you.
Right to Rectification: You can request that we correct any inaccurate or incomplete data we hold about you.
Right to Erasure (‘Right to be Forgotten’): You can request that we delete your personal data when there is no longer a legal or contractual basis for retention.
Right to Object/Restrict Processing: You can object to the processing of your data for direct marketing purposes or request that we stop processing your data under certain conditions.
Where Your Data Is Sent
As a global agency using cloud-based tools, your data may be transferred to and stored in jurisdictions outside the European Union (EU).
We ensure that all data transferred outside the EU is safeguarded by requiring our third-party service providers to adhere to strong data protection standards, typically through mechanisms such as:
Standard Contractual Clauses (SCCs) approved by the European Commission.
Binding Corporate Rules (BCRs).
How We Protect Your Data
We implement several measures to protect the integrity and security of the personal data we collect.
Technical Measures: Our website is secured with SSL/TLS encryption. Data stored in our CRM is protected by password management and access controls.
Staff Training: Our staff are regularly trained on data handling protocols and the importance of privacy compliance.
Contact Information
For any privacy-specific concerns or to exercise your data rights, please contact our dedicated team at:
Email: sumray.h1@gmail.com
